Time To Update Your Website For 2021
Remember to add ALT tags to your images and update the Copyright year at the bottom of the home page to read 2021
If you need help, or if you're considering a website redesign, we are here if and when you need us. Contact us at Connect@KKWCreative.com to get a no-obligation estimate.
Keep Your Image Aspect Ratio Consistent for a Professional Looking Shopify Website
In today's Seventeen Second Spark we encourage you to keep your Image Aspect Ratio consistent so your collection and product pages look professional. Nothing makes your website look messy more than different shaped images on one page.
Some Shopify website themes have the ability to force fit images into a certain aspect ratio. This is a great temporary solution but you should always upload the same size images just incase you change themes in the future.
Remember to Clean up your Oberlo Titles and Descriptions!
How to Plan a Killer Shipping Strategy!
In this Seventeen Second Spark we advise that planning your Shipping Strategy is just as important as your business strategy. Having a great Shipping Strategy will make, or break, any Shopify Store, so planning how you ship the products you offer is crucial. Don't over-complicate your shipping matrix, make it as simple as possible. Know what carrier you'll use, understand their "Zones" and rates and, most importantly, set up an account for better pricing.
We always suggest padding your product price to cover "basic" slowest/ground shipping. Set this option to FREE, becauseEveryone loves FREE Shipping! It's crazy but making people pay even $5 for shipping stops them from buying. That is why Amazon does so well - they offer FREE shipping (with Prime accounts) but people already paid for the service - the Prime membership.
Customize Your Product Handles For Improved SEO!
In this Seventeen Second Spark we advise Shopify store owners to take full advantage of the "Edit Handle" feature. It's always a good idea to improve your SEO so its easier to appear in search results on Google. Customize your product handles so customers can find your products, and try to make them as specific as possible. If you're selling widgets make the handle tight and name it /widgets not /products-1 or /sunny-happy-color-rainbow-widget-best-waterproof-extra-large.
Install a Chat Bot in your Shopify Store for Increased Sales
Enable Multicurrency in your Shopify store so your customers pay in their preferred currency
Remember these two important steps when working with Apps
In this Seventeen Second Spark we highlight two important steps to remember when working with Apps within your Shopify store is:
- Don’t add too many or it might slow down your site load times; and
- Always, Always, Always duplicate your themeBEFORE adding any Apps!
Remembering these two important steps will save you a lot of frustration later in your journey.
Remember that the small details make a BIG difference
Verify your Shopify website on Google for better SEO
How to make your Shopify Store stand-out from the crowd
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Ketchum, Killum and Wynn Creative was launched with a mission to inspire and empower people to live happy and healthy lives doing what they love.
Our passion is to provide innovative, highly functional, visually appealing / feature-rich Shopify websites and Digital Marketing services. We hold ourselves to the highest standards of creative and technical excellence.
KKW Creative has developed over 170 websites and helped 70+ clients with their Digital Marketing efforts using Paid Search (Google Adwords, Tag Manager), UGC, Social Advertising, Video Advertising, Retargeting, Retention, Email, and SEO. Contact us today to take your company or product to the next level and start generating leads to increase revenue.
