Today's Seventeen Second Spark focusses on increasing traffic that converts on your Shopify Website. We all know that getting the right kind of traffic to your website can be tough. These two NEW proven strategies will help you get the best kind of traffic to your website, the traffic that is genuinely looking for your products to buy.

1. Double down on Long-tail Keyword SEO. it's mid 2021 and you should know by now that Long-tail keyword, or phrases, are more specific – and usually longer – than more commonly used keywords. Long-tail keywords get less search traffic, but will usually have a higher conversion value, as they are more specific. They allow you to gradually get more traffic to your site and be found by new and motivated audiences. A long-tail keyword strategy can really help you out when there’s a lot of competition in your market. Most businesses will benefit from this strategy as it helps you attract visitors with a very specific search intent.
   
   
2. Repurposing content to ALL of your social media channels, not just one. If you create a daily podcast or create cooking demonstrations for your recipes, splice and dice all of those up and spread them out on your TikTok, Instagram, Twitter, FB, LinkedIn, Youtube, AND your Blog. Drive viewers back to your website with a strong call to action for increased conversion tactics. 

Use these two NEW strategies to increase the right kind of traffic to your Shopify website. If you need more help in this department, our highly effective staff of content marketers here at Ketchum, Killum & Wynn Creative Inc can and will provide guidance or do it for you. Contact us at Connect@KKWCreative.com today.

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