In today's Seventeen Second Spark we understand you're getting cabin fever and want to get back to normal life. While you're on lock-down, we are here to help.
Planning on starting a Shopify business but have no ideawhere to start? Well, You’re in luck! Our Shopify Business Development Program is an 8-hourinstructor lead, online training program that teaches youeverything you need to know about operating yourown Shopify business.
In today’s Seventeen Second Spark we recommend you familiarize yourself with your stores analytics.
Shopify Analytics is a powerful section of your admin that provides a wealth of data for review. Understanding this data will help your overall sales conversions along with what works and what doesn’t on your website.
Track your customers geo-location, what channels they took to arrive at your website, how long they stayed, what they looked at, etc. Use it today!
In today’s Seventeen Second Spark we remind you that Tax season is fast approaching and there is no better time to ensure you are collecting the appropriate taxes. This should have been done during the website set-upstage, but in your admin, navigate to Settings, then Taxes and make sure you are correctly set for your State or Province.
In this Seventeen Second Spark we try to help you understand the importance of two key sections of your website - The Header and the Footer.
The Header and Footer play a vital role in the success of your Shopify website. The Header houses your navigation which should be optimized to drive sales. Don't add every single link to all of your pages in the main navigation. This section is to drive sales, not review shipping terms or legal pages.
Your Footer should have all of the links to business related pages like Terms, Legal, Shipping, etc. Put another navigation section here too to get people to get back to shopping.
There is no better time than now to start a Podcast or YouTube Channel to drive traffic to your Shopify website.
It works with any industry. Describe the products and services you offer in your Podcast OR, better yet, SHOW them the products and services you offer in video on your YouTube channel.
In today's Seventeen Second Spark we're getting back to basics. Now that we all have ample time to focus on our websites, now is the time to freshen up the stagnant copy on your pages.
Google spiders love it when copy changes on your pages, so Rewrite ALL of the copy to give your visitors have something fresh to read. It might even make them buy something!
In today's Seventeen Second Spark we remind you that offering discount codes can be a powerful marketing strategy for your Shopify website. You can create discount codes with a dollar amount, percentage amount or even a Free Shipping discount code.
What's even cooler, you can created automated discount codes so when customers add certain items to the cart, the discounts appear automatically. Create some discount codes today and watch your sales increase!
Along with making your website look as professional as possible, you should add interactive elements for a fun user experience.
Animated icons, Autoplay videos in your home page slider and GIF's instead of static product images are just the start of a memorable customer experience.
Make your website as FUN as possible so your customers remember you AND come back in the future.
In today's Seventeen Second Spark we encourage you to keep your Image Aspect Ratio consistent so your collection and product pages look professional. Nothing makes your website look messy more than different shaped images on one page.
Some Shopify website themes have the ability to force fit images into a certain aspect ratio. This is a great temporary solution but you should always upload the same size images just incase you change themes in the future.
In today's Seventeen Second Spark we provide advice on thinking Globally with your Shopify Store. Make your Shopify store Multilingual by adding a seamless and intuitive App like Weglot.
Weglot is the best and easiest translation solution for your Shopify website to go multilingual: Weglot detects and translates all your content in any language and provides a unique dashboard to easily edit translations or order professional translations.
Offering your store, and products, in multiple languages boosts sales & conversions, and provides a better user experience to your Global customers.