In this Seventeen Second Spark we try to help you understand the importance of two key sections of your website - The Header and the Footer.
The Header and Footer play a vital role in the success of your Shopify website. The Header houses your navigation which should be optimized to drive sales. Don't add every single link to all of your pages in the main navigation. This section is to drive sales, not review shipping terms or legal pages.
Your Footer should have all of the links to business related pages like Terms, Legal, Shipping, etc. Put another navigation section here too to get people to get back to shopping.
In today’s Seventeen Second Spark we talk about Migrating to Shopify. Migrating from another platform to Shopify can be stressful but here are two items to make it successful.
1. Bring all of your old orders and customer data over so everything is located in one location.
2. Remember to set your 301 redirects so your SEO or Google Search listings don’t get lost after migrating.
In today's Seventeen Second Spark we want to let you know that Shopify finally released their native Email Marketing Platform aptly named “Email”. Now you can easily create email campaigns, send and track all of your email marketing campaigns directly from your Shopify admin. This will save you time and money!